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founder of Poem & PurposeĀ 
Co-host of how i became podcast

Ashley Samuels-Mckenzie

Conversation Curator, Poetic lyricist and Panel host

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The Architect of Dialogue & Verse

Ashley Samuels-McKenzie is more than a host; he is a conversation sculptor. With a background rooted in the rhythmic power of poetry, alongside years of experience in coaching, mentoring, and facilitation, he crafts spaces where dialogue transforms into discovery. His work focuses on peeling back the layers of the human experience through curated panels, emotionally intelligent conversations, and intimate transformative workshops.

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Blending the precision of a poet with the insight of a coach and the agility of a skilled moderator, Ashley creates environments where people feel seen, challenged, and inspired to think differently. Whether guiding senior leaders, creatives, young people, or communities, he has a unique ability to synthesize complex ideas into meaningful moments that resonate long after the final word is spoken.

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Ashley believes every conversation is a piece of art waiting to be shaped, and every voice carries a necessary frequency within the collective chorus. Through Poem & Purpose, he transforms dialogue into reflection, insight into emotion, and events into experiences people remember.

Previous Projects

I was one half of the How I Became podcast. A space where honest storytelling, reflection, and human connection could truly breathe, bringing new perspectives and golden nuggets of reflection by following the unscripted stories of inspirational leaders.Ā 

Through How I Became podcast and its run of 67 episodes, I brought a thoughtful, intuitive, and emotionally aware approach to storytelling that helped create conversations people could genuinely feel. It wasn’t just about interviews or career journeys. It was about creating meaningful and moving spaces where guests could open up, reflect on pivotal moments, and share the deeper truths behind their path. By blending warmth, curiosity, poetry, and presence, I helped make the podcast feel human, soulful, and impactful a space where vulnerability, insight, and inspiration could meet.

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The whole pre and post production process was managed by ourselves from start to finish showcasing the prpduction values that are possible when working with my production team.Ā Ā 

How I Became Live: an in-person experience designed for audiences. In these live shows, I host and guide conversations in front of a crowd, creating an atmosphere where speakers feel comfortable enough to open up, and audiences feel connected to what’s being shared in real time. A defining element of these events is the live poetic reflection where I craft and deliver a spoken word piece on the spot, distilling each guest’s story into a powerful, shared moment that brings new perspective and lasting resonance to the room.

How I Became Podcast
  • Medium :Ā Audio / Visual PodcastĀ 
  • Role: Podcast Host & Live Poet
  • Duration: 67 episodes
  • Filmed in StudioĀ 
How I Became Podcast Live
  • Medium :Ā Audio / Visual PodcastĀ 
  • Role - Live hosting & poetry
  • Duration: 67 episodes
  • Filmed in front of live audiences

Poem & Purpose : VCSE Summit

I used poetry, spoken word, and visual storytelling to create reflective, emotionally resonant video sections that deepened the impact of the VCSE Summit experience.

For the WhatImpact VCSE Summit, I brought together poetry, spoken word, and original visuals to create moments that felt both meaningful and memorable. My role was not just to add creative content, but to shape an atmosphere where the themes of purpose, pressure, community, and change could be felt as well as discussed. Through carefully crafted spoken word pieces and supporting visuals, I helped translate the emotional and human side of the VCSE space into something more immersive and moving. The result was a series of reflective moments that added depth, warmth, and creative energy to the summit, helping audiences connect more deeply with the conversations taking place.

Project Details
  • Client: Whatimpact
  • Role: Poem commissioning with Edited visuals
  • Duration: 10 Videos across the day
  • Medium: Video

Alongside the experience itself, we offer a full production setup. My team and I can bring a multi-camera filming setup into the space, capturing the conversation to a high standard for post-event content, or seamlessly integrate with a venue’s existing production capabilities. From filming and audio to editing and delivery, we ensure that the impact of the live moment continues beyond the room — creating high-quality content that can be shared, repurposed, and extended across platforms.

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